Practice Made Perfect: A Complete Guide to Veterinary Practice Management, 2nd Edition

by Marsha L. Heinke
July 2012

Today’s managers must have a wide range of skills to play an effective role in the success of a practice. The second edition of this best-selling practice management bible is fully updated and offers advice you can apply immediately. You will increase your confidence as a manager, ensure financial growth and foster a team environment in your practice. Topics covered include personnel management, employment laws, accounting and bookkeeping, medical records, marketing your practice, and much more.

New to the second edition:

• Chapter on strategic planning
• Tips for setting up internal controls in the bookkeeping process
• Social media marketing
• Expanded and updated information on budgeting
• A quick-start guide to managing overstocked inventory
• Companion website access containing all pertinent forms in the book

This comprehensive guide is an excellent resource for those who are new to veterinary management, as well as those who might benefit from a reference or refresher. Each chapter has been reviewed by a subject-matter expert and includes sample forms, letters, log, and more. The chapter on employment law was reviewed by an attorney in 2011 and updated with the most recent federal regulations.

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